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2023

Frank Hoyle Fitness

Personal Trainer

Art Direction

Branding & Identity

Client   / 

Frank Hoyle Made in: Adobe Illustrator, InDesign, Photoshop, AfterEffects

Collaborated with a team of four designers and consolidated ideas to present to client. Met with client on creative vision for brand development including aesthetics and color scheme. Helped client refine vision based on strategy meetings and feedback on mockups. Set up a photo shoot to capture images for print and web materials. Provided regular updates to client to communicate progress and finalize details.

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